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The Meme Machine (English, Susan J. Blackmore)

The Meme Machine (English, Susan J. Blackmore)

By Susan J. BlackmoreOxford UP

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About the Book

What is a meme? First coined by Richard Dawkins in The Selfish Gene , a meme is any idea, behavior, or skill that can be transferred from one person to another by imitation: stories, fashions, inventions, recipes, songs, ways of plowing a field or throwing a baseball or making a sculpture. The meme is also one of the most important--and controversial--concepts to emerge since The Origin of the Species appeared nearly 150 years ago. In The Meme Ma…

ISBN: 9780192862129

Book Specifications

ISBN-13	9780192862129
ISBN-10	019286212X
Publisher	Oxford UP
Category	Oxford UP

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